The front of the postcard shows the name and the most important information of the event. The backside shows more information and a found treasure.
![](https://cdn.myportfolio.com/bd5c33f6-b142-437a-a921-2a4653014001/04a4cf2c-9787-43cd-80e6-7a8d7c39934e_rw_1200.jpg?h=1b757645a985ef0ec355d88ec71de503)
The poster of the event, here showcased at a bus stop, shows the concept of looking for the unexpected and finding hidden treasures with the most important information of the event.
![](https://cdn.myportfolio.com/bd5c33f6-b142-437a-a921-2a4653014001/9916e1c5-1bb2-4997-8965-71a07d3566d0_rw_3840.jpg?h=d2372b8500bd321dc98cb7a8f346ec07)
More elements of the roll up to carry the brand through out the event.
![](https://cdn.myportfolio.com/bd5c33f6-b142-437a-a921-2a4653014001/133ac6d7-d95e-4f66-b60b-4132d6ac2f8a_rw_1920.jpg?h=ac439cf7b8f208b56ef611052c9ab5ef)
Behind the scenes: different grid options for the front and back side of the postcard.
![](https://cdn.myportfolio.com/bd5c33f6-b142-437a-a921-2a4653014001/ef473fb4-6512-43e7-bb8f-472f2459fffb_rw_3840.jpg?h=d5ef71ec7e40805b6778d5e5a3a328ff)
-Student project-